The campaign objective for Westpac was to run a credit card application campaign on a cost per application basis for their Altitude Platinum card, which had offered the incentive of 40,000 frequent flyer points.
The campaign objective for Flight centre was to reach out to a B2B email audience that would be interested in flying with Virgin for their business. Our B2B opted in audience of over 700,000 members has proved to be a successful target for the client, with repeat bookings being placed over the last 12 months.
Entire campaign developed in-house and ran through our platform, returning great results!
An ongoing client of Upside's for over 4 years, these creatives were designed to build up investor interests of all levels - i.e. first time home buyers, seasoned investors and families. The landing page was conversion focused, along with being focused on generating enquiries from investors with a high level of motivation to act.
The campaign objective for Harvard Malvern East was to generate a consistent flow of qualified investor and owner occupier leads into the sales funnel, for the Telemarketing team to book a face to face appointment with. It is then the objective of the sales team to turn these face to face appointments into new clients through the purchase of these properties.The end to end sales process of the campaign including lead generation, telemarketing and sales closure is managed by Upside.Digital and it's partners.
Upside.Digital client for more than 18months, we've assisted in the structure and design and also designed in-house, respectively, for Cammy's campaigns.
Targeting Aussie home owners looking to refinance or take out a new loan. We have worked with Aussie over a number of campaign with this offering a small inentive of a $5000 holiday. What Aussie with a mortgage doesn't need a holiday?
This campaign we ran for the Suncorp Group targeting the over 50 market with a skew to those who has an interest in Travel.
This particular WWF campaign was booked on a CPC basis, with an established conversion rate target, facilitated through the placement of tracking pixels on the campaign's landing pages.Upside.Digital's eDM channel, booked on a CPC basis proved to be the best performing channel for the client in achieving their third and most important campaign objective. Subsequently the campaign was rebooked and scaled to deliver an increased volume of results.